Your routine is in the bag.
01Cleanse
Every wash day starts here: clear away buildup so your scalp and strands are ready for what comes next.
Choose one
Ivy's tip: Not sure which cleanser is yours? Take the quiz and I'll point you to one.
02Condition & Detangle
Rinse-out conditioning adds slip and prepares your hair for the steps that stay in.
Choose one · Rinse out
Olive's tip: Detangle while the conditioner is in, working from your ends up to your roots.
03Moisturize
Smooth it through damp hair after you rinse out your conditioner, for softness and easier styling.
Stays in · Do not rinse
Ivy's tip: Feeling dry between wash days? A little of this works as a refresh too.
04Style
From soft definition to medium-hold curls to extra grip for twists and braids, this is where your look comes together.
Choose one finish
Ivy's tip: Style on damp hair, one section at a time, so every curl gets its share.
05Seal & Finish
Lock in your routine with a finishing oil or a scalp-care ritual, and smooth your edges if that's your look.
Optional
Olive's tip: Oil goes on last, after your styler. A few drops go a long way.
06Between Washes
A quick refresh between wash days, in a spray or a cream.
Optional
Ivy's tip: Mist or smooth it onto day-two or day-three curls to bring back the bounce.
Three routines built from our products. Add all of it, or just what you need.
A hydrating wash and condition, then the styler that suits your finish.
What's in it
Wash. Define. Get on with your day.
What's in it
Cleanse and condition first, then add the grip your twists and braids need.
What's in it
Each set covers the styling part of your routine. Here's exactly what's inside, so nothing doubles up.
$69.49
What's inside
Covers: Moisturize, Style and Seal & Finish.
Choose separately: Cleanse and Condition.
$59.49
What's inside
Covers: Style (paste and mousse) and Seal & Finish. Not every style needs all three.
Choose separately: Cleanse, Condition and Moisturize.
Three reads to start with, straight from the Hair Guide.
Hair Guide
Have you ever noticed how two naturals with Type 4 hair can still have curls that behave in completely different ways? The way your...
Read article: What Is My Hair Porosity and What Does It Mean?Hair Guide
Breakage. Dryness. Slow growth. Unmanageable hair. These are all issues that can be remedied by properly and consistently moisturizing your hair. We have seven...
Read article: HOW-TO: Keep natural hair moisturized (7 tips from NaturAll Club)Hair Guide
A regimen provides structure, repetition, and consistency to the lifelong process of taking care of your hair. But, not all regimens are good regimens....
Read article: How to Build an Effective Natural Hair Regimen
What is your hair asking for today?
Every texture
No two heads of hair are the same. Tell Ivy about yours and get a routine matched to your texture.
Since 2017
After years of using products that left her hair dry, damaged, and dull, Muhga Eltigani chopped off her hair and started over, using foods from her fridge with names she recognized, like avocados, olive oil and coconut. When her community started asking for her recipes, NaturAll was born in her Philadelphia kitchen.
See what customers say about the products in their routines, star ratings and all.
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